A Word From The Rector
Dear students, professors, associates and friends of the University Business Academy in Novi Sad,
On October 5, 2000, the Minister of Post-Secondary and Higher Education in the Government of the Republic of Serbia, Academician Prof. Jevrem Janjić, PhD, issued a Decision establishing that the Business Academy in Novi Sad, as an independent, non-state university, met all the requirements to commence operation and carry out higher education activities.
It is with great respect and a deep sense of responsibility that I took office as Rector of the University Business Academy in Novi Sad on October 1, 2025. This honor comes at a time when our University is celebrating 25 years of successful work and existence, reaffirming its position as one of the most prominent higher education institutions in Serbia and the region.
From the three faculties set out in its founding charter, the University has grown into an academic community of 11 faculties covering the fields of natural sciences and mathematics, engineering and technology, social sciences, humanities, medical sciences, and the arts. In this way, the Business Academy has become a recognized university center that fosters interdisciplinarity, innovation and quality in both teaching and research.
We are particularly proud of the fact that the University Business Academy has been accredited by the Ministry of Science, Technological Development and Innovation of the Republic of Serbia to conduct scientific research. This accreditation confirms our scientific maturity and lays a solid foundation for the further development of our research capacities, projects and international cooperation.
Today, the University actively participates in numerous national and international projects, which contribute significantly to its internationalization and to the strengthening of its research and innovation potential. Through such initiatives and the mobility of professors and students, we are building bridges between science, education and industry, while, at the same time, fostering the development of a knowledge-based society.
Our goal remains clear: to continue educating competent and responsible professionals, with high ethical standards, ready to meet the challenges of the modern age. The most important task in the times ahead of us all is to ensure that the University Business Academy stands as a symbol of quality, trust and progress.
I would like to thank all of you who work here every day and have contributed to the development of our University. With a clear vision and great energy, we will continue to uphold our 25-year tradition and to create new value in the fields of education and science.
Prof. Milan Počuča, Ph.D.













