As part of the Erasmus+ 2017-1-HR01-KA107-035067 mobility project for students and staff of higher education institutions, which takes place between partner countries involved in the program, our professor, Dragan S. Ilić, Ph.D. - lecturer and coordinator of the Center for International Cooperation at the University Business Academy in Novi Sad, spent a week at the “Lavoslav Ružička“ Polytechnic in Vukovar in the period April 3 - 9, 2018.

During his stay, prof. Ilić held lectures for full-time and part-time undergraduate students in the study program “Trade“. The topic of the lecture was: "Marketing for the 21st century and the application of digital marketing in business operations of companies". Thanks to such lectures held by visiting professors, students get exposure to the international body of knowledge and experience through the idea of "Internationalization of Home Education". On this occasion, professor Ilić exchanged experiences with the department chairs and with the coordinator for undergraduate studies in Business, Ms. Željka Borzan, Ph.D. Professor Ilić also got to meet with the Vice-Dean for Scientific and International Cooperation, Mr. Nebojša Nešić, Ph.D. with whom he discussed the possibilities for the continuation of international cooperation.

On the last day of his stay in Vukovar, prof. Ilić was guest of the Polytechnic "Lavoslav Ruzicka". During the meeting with the dean, prof. Mirko Smoljić, Ph.D., among other things, the two professors exchanged views on the possibilities of applying for new projects, as well as the possibility of developing a joint study program. At the end of the visit, prof. Smoljić promised to pay a visit to the University Business Academy in Novi Sad at his earliest convenience.